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Metal In The Mainstream

Hmm, That New KANYE WEST Logo Looks Familiar, Doesn't It?

Posted by on February 12, 2016 at 12:01 pm Follow on Twitter | Follow on Instagram

Yesterday, Kanye West took over the media conversation. He rented out Madison Square Garden to unveil his new Yeezy fashion line as well as hold a listening party for his new album, The Life of Pablo, which was watched on livestream by a reported 20 million people.

But even more interesting is Kanye's latest design for his "Yeesus" logo, and how it borrows from metal culture, namely the Metallica logo.

Rock Feed were the first to point it out, and this isn't the first time a Kanye piece of art is compared to metal. His last album's artwork looks virtually identical to a Christian Mistress album cover. West, or perhaps his stylists, have been dipping their toe in metal culture for the last few years. West was seen wearing the gaudiest "heavy metal"-inspired sweatpants in existence a few years ago, and was spotted in a vintage (read: overpriced) Megadeth tee last year. Maybe he got the inspiration for this new logo from  his wife, Kim Kardashian, who has been spotted wearing a very rare vintage Metallica shirt.

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  • Ishaan Kumar

    Actually, no one's addressing the elephant in the room here. That logo is inspired by Metallica in very small part. It's main inspiration is clearly the Judas Priest logo.

  • alisa xena

    I hate the whole family, especially kendall jenner. they are stealing metal culture which actually says we like your culture but we dont care about you. Im an actuall metalhead and feel really offended every time one of the kardashians/jenners steps out in a rock or metal tee, mostly becuause they listen to shit music like pop and rap. and trust me non of them listen to rock or metal like myself. they are all just posers and assholes. i mean they dont even think about how we feel when they step out in our uniform without having the same mind or seeing the darkness in life. they dont give a fuck about us, its just fashion to them. if i was the leader of the metalhead culture i would sue the whole family and bann wearing rock and metal tees if you dont listen to the music

    • Alkomb

      Yeah, same, & yeah, exactly! Couldn't have said that better, myself.
      & I just wanna suck your dick, now, ha. (Sorry.)

  • fujak

    i hate god…

  • stranger

    Please try to be more musically open, hip hop has a lot of talent in it as well that people are often too closed to really see. It has its origin from things like blues as well, since it has roots in things like r&b and funk breaks. Of course it has changed since then, but so has metal. Don't even act like black metal sounds anything remotely like blues, it's a thing that has progressed over time. Kanye does legitimately have talent, douchebaggery aside. Saying that the only 2 rappers that have stood through time are Eminem and Snoop Dogg is so far off. Kanye has been around since 2001, and he's held more influence than either of them the entire time, he's critically acclaimed and is (in my opinion) an impressive producer. Listen to the outro of a song like Famous or New Slaves, they're honestly beautiful. Acting like Led Zeppelin has never taken any ideas from other bands is also just laughable, have you not ever heard all that controversy. They aren't bad at all, but not all of their ideas are original either. Sampling other peoples things and adding to it has always been part of hip hop culture, that doesn't mean they have no talent. Changing something and making it interesting DOES take talent, no matter what you think, and anyway, a lot of the focus in hip hop is on the lyrics and the stories you tell with them. Kanye has put out some very good bars, no matter what you might think. While there are good lyrics in metal and rock and roll, I almost prefer a lot of the lyricism in hip hop. Here's an excerpt from a Kanye song, Gorgeous.

    "Penitentiary chances, the devil dances
    and eventually answers to the call of Autumn
    all of them fallin' for the love of ballin'
    got caught with 30 rocks, the cop look like Alec Baldwin
    inter century anthems based off inner city tantrums
    based off the way we was branded
    face it, Jerome get more time than Brandon
    and at the airport they check all through my bag and tell me that it's random
    but we stay winning, this week has been a bad massage
    I need a happy ending and a new beginning
    and a new fitted and some job opportunities that's lucrative"

    Don't even tell me that writing things like that doesn't take talent

  • bothered

    yes, and it does consistently actually. Ever listened to the album Madvillainy? Listen to that and tell me what it's ripping off.